Real Estate
A User-Friendly Platform for Property Search and Management
- IA PLANNING
- USER JOURNEY
- UX STRATEGY
- UX/UI DESIGN
- BRANDING
- TESTING
- Website
About Rock Properties
Rock Properties is a real estate investment and property management platform designed to streamline the search and booking process for potential renters and property buyers. The platform integrates with AppFolio API, allowing users to access a wide range of property listings, view detailed information like amenities, utilities, and media, and book available via AppFolio.
With a modern user interface, it caters to both users searching for real estate opportunities and administrators managing property details. Its core focus lies in simplifying property management and investment through technology, offering an efficient solution for real estate needs.
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Client’s Location
United States
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Development Time
8 Weeks
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Target Users
Renters, Home Buyers, Property Managers, Real Estate Agents, Landlords
Technologies Leveraged
We utilized the power of robust and secure technologies, tools, and frameworks to enhance the development of new features and functionalities on this website.
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HTML5
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CSS
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Angular
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WordPress
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MySQL
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AWS
The Need
The real estate market has become increasingly competitive, creating challenges for both buyers and renters in finding suitable properties. Many prospective tenants and buyers struggle to access comprehensive property listings, detailed information about amenities, and utilities, leading to frustration and wasted time. In response to these challenges, our client developed a user-friendly platform that integrates with AppFolio, enabling users to easily search for properties while providing administrators with the tools needed for effective management.
Client Goals
The client aimed to reshape the real estate investment and property management industry by developing a modern, user-friendly platform designed to simplify property searches and bookings. The primary objectives for this comprehensive solution were:
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Platform Objectives
- Effortless Property Search
- In-Depth Property Information
- Convenient Booking Options
- Integration with AppFolio API
- Streamlined Property Management
- Intuitive Admin Dashboard
Digitally Appealing Designs
Our UI/UX team developed hi-fi prototype after low-fi approval, through intuitive interfaces and aesthetically appealing layouts.
Web Visual Designs
To design visually captivating websites, our UX experts combined creativity and functionality to create a simple yet impactful interface that delivers the brand's message.
Development
Our web development team launched the creation of customized modules and advanced features tailored for all vital stakeholders, including Admins and Users. They implemented functionalities such as:
Search Properties
Users can search for properties based on location preferences.
View Property Details
Users can view amenities, utilities, and media for properties
Book Properties
Users can book their desired properties through the platform via AppFolio.
Receive Notifications
Users receive alerts about new listings and property updates.
Contact Property Managers
Users can easily reach property managers for inquiries or assistance.
Schedule Tours
Users can schedule tours of properties before making a purchase decision.
View Dashboard
Admins can access a dashboard for managing properties and users.
Manage Property Details
Admins can update properties, including amenities, images, and videos.
Manage CMS
Admins can oversee website content to ensure accuracy and relevance.
Track User Activity
Admins can monitor user interactions for improving platform experience.
Generate Reports
Admins can create reports on bookings and user engagement metrics.
Handle Inquiries
Admins can manage inquiries from users about properties and services.
Project Impact: Evaluating the Outcome
Rock Properties is reshaping the real estate market by significantly enhancing user experience and operational efficiency. The platform has directly contributed to increased property bookings, empowering users with comprehensive information and streamlined processes.
- Users can effortlessly find and secure properties, leading to increased rental conversions.
- The integration with AppFolio API minimizes the time needed for property management tasks.
- Enhanced data accessibility for landlords improves decision-making and property management effectiveness.
- Rock Properties establishes itself as a trusted platform, attracting more investors and renters.
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