fytness-logo Social Networking

A Social Networking Platform for Fitness Enthusiasts

  • IA PLANNING
  • USER JOURNEY
  • UX STRATEGY
  • UX/UI DESIGN
  • APP DEVELOPMENT
  • TESTING
  • iOS
  • Android
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About Fytness

Fytness is a social networking mobile app platform designed for the global squad of fitness freaks where they can inspire each other to stay fit together. The functions that shape the significance of this motivating platform include features like finding friends, creating fitness videos, events, and connecting with other fitness users. The app also tugs users to stick on the app without losing interest as their peers challenge them to reach a certain fitness goal.

  • Client’s Location

    USA

  • Development Time

    12-14 weeks

  • Target Users

    Fitness community, wellness network, health enthusiasts, exercise companions

Technologies Leveraged

We leveraged the strength of robust and secure technologies, tools, and frameworks used in the app/web to escalate the creation of new features and functionalities.

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    Laravel

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    PHP

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    React Native

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    Swift

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    HTML5

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    CSS

Identifying the Client Needs

In a world that isn’t ready to pause, it’s extremely crushing to hit Gyms daily and channel your efforts in meeting the daily fitness goals. Also, when we are bombarded with the daily to-do list often hitting a Gym takes a backseat. In such an uncertain situation, missing daily fitness regimes can thwart a user’s progress towards a healthier body. Fytness clears these obstacles by allowing the user to attain their goals in full spirits even without having to visit gyms. The social networking app platform pulls up the fitness vibes with attributes like inspiration through fitness-centric videos and posts, setting challenges, companionship with like-minded people, among others.

Client Goals

To develop an engaging fitness network app platform for users that covers the following key features:

  • App Objectives

    • Display other users’ activity in the form of text, images, audio, or video.
    • Record and upload videos of exercise and challenge others.
    • Users should be able to follow and unfollow other members.
    • Users can create events or take actions over existing events.
    • Messaging, events, and notifications

Mobile Visual Designs

Our UI/UX team developed hi-fi prototype after low-fi approval, through intuitive interfaces and aesthetically appealing layouts.

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Development

To deliver the final app solution, our front-end, back-end, and design team has worked closely. The back-end team proposed the Fytness App Solution with the following functionalities.

Register/Login

Register and login with basic details & password, or social media account.

User Profile

Add profile image, gender, age, interest, location, and many more.

Display Feed

View other users’ post to like, comment, or view based on set preferences and interests.

Posting Content

Use app camera or upload video to share feed, or post text & audio feeds.

Search

Find other users, followers, mutual friends, etc.

Group Request

User can request to join the group or another user can invite to join.

Personal or Group Chat

Chat with friends, followers, or in a group.

Events

Create an event or perform action over existing events.

Bookmark Or Tag Post

User can see all the bookmarked and tagged posts in the profile.

Calendar

Set reminders of calls, events, instructor classes, etc.

Notification

Likes, comments, reply, group join request, follower request, etc. in-app notification.

Contact Support

Seek instant support from admin for any query or complaint.

Login/Signup

Admin requires to enter email id and password to login or signup.

Dashboard

Detail about the number of users, published videos, audios, and text on the platform.

Manage User

Check user profile details and can block the user or activate/deactivate status toggle.

Control Post

Admin can keep track of all the published posts and can delete or hide the post if found inappropriate.

Hashtags

Admin can keep track of the number and variety of hashtags introduced in the user post.

Sports/Activities

Manage all the existing, ongoing, and proposed sporting events and activities.

Artist

Manage artist’s profiles and can activate or inactive them.

Album

Manage existing album’s names and images or can active and deactivate any.

Events

Admin can keep track of previous, ongoing, and proposed events.

Reported Video

Admin checks reported video and perform relevant action over it.

CMS

Admin can manage terms and conditions and privacy policy from here.

Feedback

Admin can manage customer feedback, rating, and review screen, and cancellation reasons.

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Project Outcomes: Evaluating the Impact

Fytness’s entirely new technology footprint i.e. social networking approach for fitness users signed up a large number of users with full motivation, determination, and engagement. Challenges posed by their peers kept them engaged with time-bound goals. Thus, helping them increase the engagement rate and daily subscriptions. Moreover, that easy-to-use and straightforward user experience spiked the daily users count remarkably.

  • Enhanced user engagement by incorporating challenges and peer motivation.
  • Users were able to achieve fitness goals without the constraints of gym visits, enhancing overall progress.
  • The app's user-friendly interface led to a substantial rise in daily user counts.
  • Time-bound challenges and appealing UX contributed to higher daily subscriptions.

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