Delight Users With Mobile App Designing Best Practices

A successful mobile application is a collection of brilliantly presented connected experiences. To make all this possible, the designers have to put their best foot forward and deliver a cohesive and frictionless user experience.

Well, it’s not at all an easier task to maintain consistency in UI designing patterns and components across all screens.

Despite that users don’t find every app fascinating. Hence, for any mobile app designing company, making a compelling UX design becomes the pressing priority.

A well-designed UI with minimal cognitive load supports designers in creating a unique UX.

Let’s discuss more in this blog, about what best practices could be followed to improve the app performance and user experience.

10 Best Practices to Improve Mobile App User Experience

1. Create Simple App Navigation

The mobile app navigation must be easy for the user to understand and move from one screen to another. Hence, easy app navigation should be a high priority otherwise, your unique content and feature will become worthless. Both factors will only be valuable and deliver results only when the user experiences will be engaging with easy navigation.

Mobile application design can be enhanced by implementing easy-to-find elements that can support easy navigation to and fro.

2. Cut out the Clutter

For a flawless UX design, avoid infusing too many input fields on a screen. The apps that demand too many inputs from users during the signup or checkout process often result in users bouncing off the app.

Hence, to improve the user experience with your mobile user interface, always stick to relevant and minimum information from the user. You can also integrate third-party features like autocomplete, social login, etc. to improve the user’s experience with the mobile application.

3. Make it Responsive for All Screen Sizes

Users often interact with an application through varied screen sizes, hence the design should be device-friendly and adjust to all screen sizes.

To improve your app performance, it would be an intelligent call to design the layout of the UI element that can be visible and accessible while interacting with a small screen device. So, you must avoid placing buttons or any other feature at the top, bottom, or corners of the screen, which becomes difficult for the user to reach instantly.

4. Select Right Font Size & Style

To design a mobile app, the right selection of font is another important factor in building the required mobile user interface that grabs user attention instantly. The selection of the wrong font can spoil your design and user experience at the same time. Hence, go for the font that works perfectly in different sizes and weights.

The font selection should be made, that meets three key criteria i.e. easily readable, legible, and versatile fonts. Evidently, as a designer, you will require different sized and weight fonts while web page designing, sooner or later.

5. Minimize Page Load Time

Design a mobile app with a minimum page load time – hardly 5 seconds or less. Otherwise, a long waiting time for web page loading, may hamper user experience and lead to a rise in customer bounce rate.

So, plan an intelligent mobile user interface that is lightweight and simple, yet stylish, which requires minimum page loading time. Prepare an organized and concise interface to improve app performance and ensure a user-friendly experience.

Recommended Reading: Best Practices For Presenting Design Concepts To Stakeholders

6. Integrate Gestures

There are different types of actions that a user performs while using or interacting with the app, such as scrolling, swiping, pinching, tapping, double-tapping and dragging. However, to integrate such interactive functions in your app, designers must be aware of users’ behavior. It will help to figure out the actions their users are familiar with and can integrate into the app.

To integrate best practices for enhancing user experience with gesturization – provide enough tapping space on the screen to keep swipe gestures out of hard-reach areas. These gestures promote users’ interactions with the app and enhance UX as well for smartphone users.

7. Don’t Ask for Reviews and Ratings Too Early

User will definitely submit their reviews if they like or dislike the platform. But being a business owner, it would be an intelligent mobile app design practice not to ask for reviews too early.

Allow the user some time with the application to experience and explore all the features, and avail of your services, then only it would be a good time to ask for feedback and rating from the user.

Once the user starts having a good time with the app and a detailed working experience then there are greater chances to attract more honest reviews and suggestions to improve the app if there are any.

8. Infuse UX Personalization

In this busy lifestyle, almost every customer prefers personalization to find the products easily they are looking for. So, infuse personalization in your app services wherever it is possible. The personalization will enhance user experience with the platform and align their preferences, which will motivate them to spend more time with the app.

Integrate this feature with caution, make sure to display only relevant content as irrelevant suggestions or too many push notifications can do the negative for your business as well.

9. Be Mindful of Notifications

App notification is a great medium to update users about any latest update, news, or feature. However, on contrary to this, too many notifications can easily overwhelm the user and pushes the user to remove the app from the device or go with the mute notification feature.

Therefore, the mobile app design practices to implement would be to send only genuine and relevant notifications to the user. Such as, a notification can inform the user about a new feature or suggest more products they were earlier looking for, remind them of upcoming events, and many more.

10. Optimize App Design for Poor Connectivity

In this budding and evolving tech world, people often experience disturbance or poor internet connectivity issues. Considering this, you can develop and design an application that can deal with such issues, so that it won’t hamper the user’s experience to a great extent.

For example, while making a payment on any mobile application, suddenly the user experiences some disturbance in the internet connection; your design should be such that their actions are saved and then performed as soon as the connection is restored. It will promote a sense of confidence in the user that the payment is not failed or doesn’t have to be afraid of being double charged.

On contrary, if you miss to integrate this design, you can lose your customers’ trust and it will leave the platform’s usage forever.

Wrapping Up!

The customer’s expectations are never-ending likewise, the app designing trends also evolve parallelly. So, practically it is quite a difficult task to get the perfect UX design for your app.

The best and most feasible solution to deal with such an issue would be to continuously update your app’s user experience as per the ongoing market trends.

You can’t satisfy every individual expectation, so don’t make your mobile app for every user. Research your target audience and figure out your Unique Value Proposition (UVP), as it will help you build a loyal customer base.

At Codiant, we understand all these aspects and always try to study customer psychology before proposing any solution. Therefore, to build a delightful user experience for your mobile app, we have our creative team of UI UX designers to do so for you. Connect with us, for further details and project discussion.